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[http://www.youtube.com/watch?v=Q_JZuDfUAiM Mobile Marketing], Local SEO, and Local Marketing -The Facts
After all. Mobile devices have drastically shifted the web landscape to the point that in 2012 more than 50 percent of all Internet connection was being done via handhelds of some type. About 45 percent of mobile owners are employing their devices to download social networking apps. In fact, 35 % of Android and iPhone owners within the U.S. use apps including Facebook before getting off the bed, according to a recent survey conducted by telecommunications equipment vendor Ericsson.
Several companies have a subdomain set up specifically for cellphones. So, for example, when users type [http://www.gonewsocial.com] in to a smartphone, the GoNewSocial site actually understands that they are visiting the site from your mobile device and redirects them. 
Location-based shopping and local marketing and [http://www.youtube.com/watch?v=Q_JZuDfUAiM Local SEO] gives companies the opportunity to target these Mobile Customers by providing mobile coupons using cellular devices are gaining popularity. As mobile users are more acclimated to sharing their whereabouts via cellular devices, they're also are becoming more open to receiving ads and mobile coupons strongly related where they are right now.  In fact, more than Fifty percent of respondents indicated that they wanted to receive location-specific advertising, with mobile coupons a far more appealing incentive than check-ins. GPS and applications for example Google Maps ranked highest followed by Yelp, Facebook and Foursquare.
Mobile Campaigns and Ads 
Mobile marketing presents a definite and unique way to create interactive dialogues with customers. Mobile marketing requires matching the creative towards the device's smaller display size; designing messages that are short, instantly understood, and effective; and creating a call for action with minimal steps. Studies have shown that mobile ads perform about five times better than Internet ads. The most common mobile ads are pretty straight forward text links and display adds which are sold based on cost per clicks, cost per acquisition and cost per thousand. These ads are much like the paid search campaigns on the internet, Bing or Yahoo! Use mobile marketing solutions to drive participation at exhibitions in order to drive traffic to retail environments.  Make offers which are specific with the buying habits of your mobile customers which is a big opportunity for [http://www.youtube.com/watch?v=Q_JZuDfUAiM Local Marketing].
Mobile Apps
These day there are numerous mobile apps serving up informative tips, educational bits, or pure entertainment or gaming. Most companies are using mobile apps to improve brand awareness and affinity. Your small business can, too. However, you must have a thorough knowledge of your audience. The easiest method to use apps would be to create something that is both useful and valuable. Moreover, it should be functional. Some apps allow it to be easy to make purchases with some clicks. For example, the ShopRite app allows customers to look at and add weekly sales circumstances to their shopping lists. 
Monetize Mobile Apps 
Consider offering a free of charge version of your app and then let users decide whether or not they are willing invest in a premium version with increased features and content. Take for example the widely popular Angry Birds iPhone game. Its ongoing promotion ended up being to offer a free version, while paid subscribers received access to more challenging levels and other free add-ons.